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About me

Jay Adobe Badge

Hi, I'm Jay.

I'm a marketing ops professional and I've been working with marketing technologies, like Marketo, for over 10 years. I love solving martech and data problems, optimising processes by building automated solutions and geeking out about marketing ops topics like scoring, attribution or personalisation.

My blog, mostly centred around Marketo, is here, helpful tools and utilities to check out are here.

I do freelance from time to time. I'm an Adobe Certified Master - Marketo Engage Architect, so if there's a problem you need help solving, or just some advice, connect with me on LinkedIn or contact me at

Lastly, I'm also a Marketo User Group leader for the Melbourne (Australia) Chapter. If you use Marketo, we'd love to have you as part of our chapter since we sometimes run virtual user groups as well. You can join our chapter here.